Friday 27 May 2016

Consumer Forum and its Role in Rectification of Consumer Complaints

Online Consumer Complaints -  Bhonko
We can all recognize the requirement of right to complain about products and services that do not meet our personal satisfaction standards. Consumer Court has bestowed us with that right. For the past few decades it has been seen that consumer complaints have escalated dramatically. This has given rise to the formation of Online Consumer Forum for easy access. With the advancement of communication technology and the introduction of the World Wide Web as a prospective medium of information interchange, platforms for online consumer complaints have developed as an effective medium to speak about any specific issues faced by a consumer. Participation in such communities helps in understanding the main issues involved with the consumer’s response and also helps to evaluate these issues with the existing pattern of working for the manufacturers and the producers, thereby provides a scope to correct the problems of consumers. This ensures complete consumer satisfaction.  

India is among one of the most populated country of the world and is the center of attraction for many brands that need to promote their services among the huge customer base. This also brings out the numbers of dissatisfied consumers as well as the satisfied mass. With the proper initiative of the brand management, the complaints of the customers can be addressed specifically. 

Online Consumer Complaints are associated with multinational brands and their services. Today, the dedicated approach of the consumer complaint forum is effectively working towards generating awareness against the possible malpractices offered by certain brands and products. Now, consumers are aware of their rights to ask for justice for their desired products and service through the manufacturers and the marketers. 

Consumers are a vital part of every economy. In fact, they are the backbone of our nation. Protecting and safeguarding the rights and interests of consumers has become the primary concern of the government of India and the government is also working towards it.

Bhonko today is considered as such platform where complaints can be posted online. You can get resolution immediately. Posting online consumer complaints is easy and hassle free. It does not involve any registration charges.  

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